LABELS AT THE MALL

This is Not a Mall is proud to bring you le crop of the most exciting labels & designers from South East Asia....explore below & expect a slew of new additions very soon!

ROTSANIYOM

Rotsaniyom was first established in 2008, by friends Pongsak Kobrattanasuk and Thita Kamonetsawat. Their first store opened at Bangkok’s infamous Jatujak Weekend Market in 2009 and since that time the duo have developed a cult following with their whimsical, capsule collections inspired by nature, the cosmos and beyond. Rotsaniyom means ‘taste’ in Thai. 

 DRY CLEAN ONLY

Recently contracted by Rihanna’s style team to create a series of one-off tour pieces, Dry Clean Only is currently the darling label of the South-East region and for good reason! The creative output of head designer, Patipat ‘Best’ Chaipukdee, is endless, unique and simultaneously highly conscious of the environment and sustainability. Due to the intricacy of the designs, only five garments are produced daily, resulting in heavily decorated statement pieces. Best says his inspiration is both Courtney Love & his loyal customer base.

 MONO

MONO or Mono Meena is an award-winning, Thai made and Thai inspired jewellery line founded by its head designer, Juthamas ‘Ness’ Koontragul. After graduating with honors from the esteemed Silpakorn University in 2007, Ness’ thesis range of culturally rich pieces developed a loyal following among the Thai fashion set, thus the Mono brand was born. Each Mono collection aims to represent and convey the uniqueness and nuances of Thai identity and history, with cult items drawing primarily from numerology, superstition and traditional Thai patternwork. 

TAXIDERMY 

Simplicity, functionality, and craftsmanship: the core principles that define Taxidermy.Driven by her passion for bookwork while studying graphic design, designer Muay Parivudhiphongs, started out making portfolios for herself and friends and hasn’t looked back. Today, the Taxidermy range has expanded into a collection including wallets, keyrings, i-Phone cases and camera accessories, whilst still incorporating the portfolios and notebooks the label launched with. Muay’s approach to her work is simple, seeking inspiration from architecture, jewellery, fashion and her surroundings “Design to me is all about ‘practicality’ and it needs to be comfortable to use. Also you must love the work you design, this is most important.”Simplicity, functionality, and craftsmanship: the core principles that define Taxidermy.

STEREOTYPE 

Stereotype Bangkok was accidentally established one midnight in the of summer 2009. Three 1980's born boys; Chontee, Bew and Bo, shared an aesthetic flooded with the late 80's/early 90's nostalgia of modern adults. Stereotype's designs focus on minimal, carefully tailored sportswear, with street flourishes. There's a constant theme of clean cut minimalism fused with an unexpected mix of fabrics...think A.P.C meets Bape in the tropics. Stereotype Philosophy = We don't desire to advise the independent being in/on anything...We just enjoy dressing you. ♂♂♂